Friday 18 October 2013

Does Alexa Traffic Rank Really Matter?

Posted by Unknown
What is Alexa Ranking?
Alexa Traffic Rank is a rough measurement of a site/blog's popularity, compared with the all others internet sites. It shows the current rank of the site/blog based upon the daily pageviews. 
           The alexa ranking is shown like that-
a website stats by alexa  


But the question is how much it is appropriate? Is it show the actual measurement?
The answer is a big "NO"! Alexa only provide a rough measurement based on the survey from the user's activity on sites. It means if you installed their extension toolbar, alexa will track how much will you spend on internet in which site. Don't fear, they keep user's privacy as well. Alexa collects traffic data on regular basis from millions of users who have installed the Alexa toolbar. That means they only count those visitors who have installed the toolbar in their compluter, or more specifically in their browser. So, a website with good alexa rank does not mean it has good traffic.It only means that it has good mumber of visitors who have installed alexa toolbar. Do you know which type of website visitors use this toolbar most? It's simple! The tech-blogg readers use it most, because they know what the toolbar is, how to use it. So if your blog related to technology, blogging, SEO etc, you will definitely get a better alexa ranking.

Yet "Alexa Ranking" is used widely, let's check why?
1> Because it gives slightly real stats of traffic & keywords of yours and your competitors.
2> If you rank well in Alexa, your chance will be higher to get more exposure and advertisers. So if you want to get quality amount of advertisers(except Adsense and Textual Advertisers) you must have to rank well in Alexa.

Conclution- You can't either totally avoid or take it seriously. If you want to make a really eye-catchy site, you should keep pace with alexa ranking for gettting better advertisers. If you give priority to the traditional advertiser most, then just ignore it.
on regular basis.
on regular basis.
According to WikiPedia, Alexa Traffic Rank is a subsidiary company owned by Amazon.com - See more at: http://www.papablogger.org/2013/04/does-alexa-traffic-rank-play-vital-role.html#sthash.Jmdjmg6B.dpuf
ank is one of the most over rated term when it comes to judge quality of a - See more at: http://www.alltechbuzz.net/2013/04/does-alexa-rank-matters.html#sthash.3GUxcH0n.dpuf

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